- Professional
- Escritório em Asheville
The Best Players Need the Best People.
QUALIFICATIONS
- Minimum of six years of commissioned sales and event management experience, ideally in sports, event management, media or hospitality required
- Golf tournament sales experience is a plus
- Bachelor’s degree in Marketing, Business or related area required
- Thorough sales knowledge which includes prospecting, pre-qualifying, questioning, presentation, overcoming objections, conveying value proposition, listening, negotiating and closing sales
- Confident, pro-active, and enthusiastic style that assimilates well within a team
- Must be proficient with Microsoft Office software packages to include Word, Excel, PowerPoint
- Able to safely operate a utility vehicle such as, but not limited to, golf carts, utility carts, and shuttle carts
RESPONSIBILITIES/DUTIES
- Achieve or exceed annual event revenue budget which includes renewal and upsell of existing partners and new business relationships.
- Develop and implement strategies to drive sales. This may include the research, review and maintenance of ongoing competitive market analysis including financial and demographic factors.
- Lead relationships with select PGA TOUR Official Marketing Partners – from pitch/proposal through execution phases.
- Focus new business activity in local/regional market.
- Develop and execute annual hospitality and sponsorship sales plan – including, but not limited to, execution of evergreen partner communication plan and related sales and service tactics.
- Leverage existing individual network, tournament host committees, club members, title/event/club vendors, community service groups, current clients, and other lead generators.
- Create annual revenue budget, complete quarterly forecasting and contribute to long-term revenue and net operating gain goals.
- Utilize CRM tools to track, measure, and analyze sales activity.
- Develop and execute a professional sales presentation which conveys the TOUR Championship unique selling proposition and is customized with benefits to meet target audience goals.
- Work closely with PGA Tour Events Sales leadership on sales protocol and processes.
- Provide Executive Director weekly evaluation of progress against set annual goals; reporting may include call report, prospect list and other sales related information.
- Special Projects or other duties as assigned.
