Marketing Strategist I na GCI Communication Corp

Focus:

• Digital Support; Email Marketing

• ACCOUNTABILITY- Takes ownership for actions, decisions, and results; openly accepts feedback and demonstrates a willingness to improve.
  • Highly motivated with strong problem-solving skills who works well as part of a team or independently and stays on task with the directive.
• BASIC PRINCIPLES - Interacts with people in a way that builds mutual trust, confidence, and respect; adheres to GCI’s Code of Conduct for Employees – the Basic Principles.
• COLLABORATION - Works effectively with others to accomplish common goals and objectives; maintains positive relationships even under difficult circumstances.
  • Ability to lead teams and collaboratively implement plans and programs.
• COMMUNICATION- Conveys thoughts and expresses ideas appropriately and professionally.
  • Excellent written and verbal communication, negotiation, and interpersonal skills.
  • Able to communicate effectively with stakeholders at all levels of the organization.
• COMPLIANCE - Follows internal controls; protects confidential information; abides by GCI’s Code of Business Conduct & Ethics.
• CUSTOMER FOCUS - Demonstrates commitment to service excellence; gives high priority to customer satisfaction.
• RELIABILITY - Consistently follows through on assigned tasks as expected; demonstrates timely attendance at meetings, training, and other work obligations.
• RESULTS - Uses a combination of job knowledge, initiative, sound decision making, innovation, adaptability, and problem solving.
  • Proven work experience in developing and implementing marketing plans.
  • Demonstratable experience with marketing campaigns and marketing technologies.
  • Ability to handle and explain abstract concepts, adapt to ever-changing environments, and work outside of comfort zone.
  • Proven track record of learning new processes, systems, platforms.
  • Experience in marketing operations, project management and execution, and channel and platform management.
  • Knowledge of key marketing principles necessary to analyze the market and introduce plans, programs, and promotions to meet market demand.
  • Learn and maintain knowledge of competitors, customers, and product & service solutions to position the Company as the leader in each market served.
  • Outstanding attention to detail, highly organized with strong analytical skills.
  • Knowledge of Company customer service strategy and process highly preferred.
• SAFETY & SECURITY - Supports a safe work environment by following all workplace safety rules and guidelines; complies with applicable Security policies and procedures.
• Proficient computer skills and MS Office knowledge (e.g., Outlook, Teams, Word, Excel, PowerPoint, Publisher) to complete job duties effectively. 
  • Experience and knowledge in Adobe Creative Suite required.
  • Experience in multiple marketing technology channels such as website content management systems, data/analytical platforms, and direct communication channels (email, SMS, social) is strongly preferred.

Additional Job Requirements:

Entry level within the strategist role working under close supervision. Conducts assignments as directed and supports management and senior teams. Responsible for developing and implementing marketing plans, promotions, and incentives to achieve maximum growth and retention. Works collaboratively within the company developing and communicating processes required to sell and service customers. Develops marketing tactical plans and programs. Supports sales and customer support with an emphasis on achieving customer growth, retention, and market share.

Minimum Qualifications:

Required: *A combination of relevant work experience and/or education sufficient to perform the duties of the job may substitute to meet the total years required on a year-for-year basis

• High School diploma or equivalent.
• Bachelor’s degree in marketing, advertising, community relations, public relations, or business administration. *
• Minimum of three (3) years of experience in marketing, public relations, advertising, or similar environment. *
• GCI Consumer project experience may be substituted to meet the total years required on a two-for-one-year basis, if approved by the Chief Marketing Officer.

Preferred: 

• Telecommunications experience.  
• Relevant telecom industry or job specific certifications. 

DRIVING REQUIREMENTS: 

• This position requires driving a company-owned vehicle, company provided vehicle, or a personal vehicle on behalf of the company. Must possess and maintain a valid driver’s license, proof of insurance, a satisfactory driving record, and successfully complete Defensive Driving course.

• Work is primarily sedentary, requiring daily routine computer usage.
• Position is fast-paced and subject to rapidly changing priorities, multiple deadlines, and some stressful customer interactions. 
• Travel to rural Alaskan markets and company locations/stores required. 
• Ability to attend and work at high profile conferences & events required.
• Ability to work shifts as assigned, work in standard office/home office setting, and operate standard office equipment.
• Ability to accurately communicate information and ideas to others effectively.
• Physical agility and effort sufficient to perform job duties safely and effectively.
• Ability to make valid judgments and decisions.   
• Available to work additional time on weekends, holidays, before or after normal work hours when necessary. 
• Must work well in a team environment and be able to work with a diverse group of people and customers.
• Virtual workers must comply with remote work policies and agreement.