Director of Marketing and Communications na Modern Woodmen of America

Modern Woodmen is seeking a visionary Director of Marketing & Communications to lead enterprise-wide marketing, communications, and creative services. This executive role, reporting directly to the Chief Strategy Officer, will drive national brand visibility, digital modernization, and field integration to support our mission-driven, member-centric growth strategy with oversight of a $45-50M marketing budget.

Modern Woodmen of America is one of the nation’s largest fraternal benefit societies, with over $18 billion assets. Fraternals are unique membership organizations that pair the “member-owned” characteristic of a mutual insurance company with the “social mission” characteristic of a service organization. They unite individuals with common bonds, provide a variety of life insurance and investment products, and form one of the nation’s most effective volunteer networks.

Responsibilities:

• Lead and evolve enterprise marketing and communication strategies.
• Expand and optimize national brand campaigns across digital, social, and traditional media.
• Advance digital platforms for seamless member engagement.
• Build a modern digital marketing engine using analytics, automation, and personalization.
• Strengthen communication strategies supporting recruiting, training, and engagement of the field force.
• Oversee public relations, internal communications, and crisis planning.
• Manage a $45–50M budget, including, $35M in media spend.
• Champion brand consistency and storytelling across all channels.

What we need:

• Bachelor’s degree in marketing, business, or related field required; MBA preferred. Professional designations (LOMA Fellowship, FIC, CLU, ChFC) are a plus.
• 10+ years of progressive marketing leadership in Life & Annuity industry (Property & Casualty, or Health Insurance industry experience will be considered).
• Proven success with national brand campaigns and digital transformation.
• Experience managing creative teams and agency relationships.
• Strong strategic, analytical, and storytelling skills.
• Collaborative leader aligned with values of service and community.
• Proficient in Microsoft Office and Adobe Creative Cloud (InDesign, Photoshop, Illustrator).

What we offer:

• Pay: The annual salary range is $160,000-$200,000. The specific rate will depend on the successful candidate’s qualifications and prior experience. Candidates outside of the range are encouraged to apply, and will be considered based on experience, skill and education.
• Work Arrangements: This is a full-time office focused, salaried position. Office focused positions work on-site due to the nature of the work and have limited remote days.
• Stability: Modern Woodmen has been Modern Since 1883® and exists for our members. We make long-term decisions that provide stability for our employees, financial representatives, and members.
• Respect for personal time: We offer vacation, sick leave and 11 paid holidays. We value your time outside of work and offer careers that blend work and life well.
• Professional growth: Benefit from our commitment to employee development which includes educational offerings to enhance your knowledge of our industry.
• Great culture: We build strong working relationships across our organization through collaborative work and volunteer opportunities.
• A beautiful office: Enjoy a beautiful view! Our home office, located in downtown Rock Island, IL, has a lovely plaza overlooking the Mississippi River.
• On-site Café: Our employees can purchase a variety of breakfast, lunch, and beverage options at Café 1883.
• A thriving local community: Not from the Quad Cities and hesitant to consider relocation? Give it some thought. The Quad Cities offers an idyllic Midwestern lifestyle along the mighty Mississippi and consistently ranks at the top of the list for quality of life and cost of living. It is home to more than our share of artists, festivals, and fun in every season.
• Exceptional benefits: Our comprehensive benefits package is designed to support your health and financial well-being. Benefits include:
  • Company-paid retirement plan
  • Matching 401(k) plan
  • Employee Impact Bonus
  • Medical, Dental and Prescription Drug Insurance. We pay 100% of employees’ health insurance premiums and 50% of employee dependents’ premiums.
  • Group term life insurance.
  • Long-term and short-term disability.
  • Voluntary benefits: vision, flexible savings accounts (FSA), accident insurance

Modern Woodmen is an equal opportunity employer. Modern Woodmen is committed to providing a respectful environment where each person’s diverse opinions, attitudes, attributes, and feelings are respected.