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Marketing Technology Coordinator na None

None · New Orleans, Estados Unidos Da América · Onsite

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MAJOR ACCOUNTABILITIES 

Includes the following. Other duties may be assigned.

Perform all activities associated with maintaining MCCNO internal tools including, web sites, email databases, online accounts, and in-house applications through authoring, editing, proofing, and providing text and graphic content. 
• Assist with programming changes and updating content consistent with the MCCNO's mission and goals
• Maintain all online accounts related to proper application operations
• Maintain the sign-up forms for various websites
• Oversee layout of eblasts for various departments

Assist in the ongoing development and implementation of digital marketing and communication strategies to optimize effectiveness and enhance user experience. 
• Respond to software/application/email database issues for end users; identify problems and coordinate appropriate corrective action
• Coordinate and lead cross-departmental outreach efforts for web site requirements
• Troubleshoot, analyze, diagnose and repair technical problems in order to minimize downtime and improve responsiveness
• Oversee implementation of new marketing software platforms

Work collaboratively with the Marketing & Communications team and other internal departments to test and deploy campaigns on deadline and follow our best practices/processes. 
• Act as a supportive liaison to other departments, vendors, web/app developers, and clients
• Interface with clients and in-house personnel regarding technical requirements
• Communicate issues between departments and external stakeholders in a timely matter and achieve resolution

Support the action plan of the Marketing & Communications Department. 
• Use creativity in developing more efficient methods of achieving departmental goals
• Support the effects to extend the reach of the department

Serve as backup to the Creative Services Manager in maintaining all digital signage including, but not limited to meeting rooms, wayfinding, information kiosks, Transportation Center, Tricentennial History Exhibit, and marquee. 

Other Skills and Abilities

Demonstrated knowledge in digital marketing technologies and the integration of data between marketing systems and channels.

Possess excellent organizational, verbal, written and interpersonal skills.

Prioritize and plan work activities, use time efficiently to ensure that deadlines are met.

Maintain accuracy, thoroughness and confidentiality and perform under minimal supervision including troubleshooting as needed.

Computer Skills

To perform this job successfully, an individual must be proficient at typing and demonstrate an aptitude for learning various software programs; demonstrate a basic proficiency in Microsoft Word, Microsoft Excel, and Power Point. Must demonstrate technical aptitude; proficiency in graphic design, web design and content management systems preferred.

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