Technical Marketing Manager - Robotics na Arrow

Position:

Technical Marketing Manager - Robotics

Job Description:

Key Responsibilities

• Technical Content Creation:
  • Collaborate with engineers, product managers, and subject matter experts to understand the technical features, capabilities, and applications of our autonomous mobile robots (AMRs) and related technologies.
  • Develop high-quality, customer-facing technical content including white papers, application notes, case studies, and product datasheets.
  • Create and lead the development of webinars, demo videos and tutorials, and other content aimed at technical audiences.
  • Design and execute content strategies that communicate the value of our products to both technical and non-technical stakeholders.
• Sales & Marketing Enablement:
  • Develop technical training materials for Sales, Marketing, and Customer Support teams to ensure they are well-equipped to understand and effectively communicate product features, benefits, and use cases.
  • Provide ongoing support and training to sales teams, helping them craft tailored pitches and technical demos for prospective clients.
  • Partner with marketing teams to align technical content with broader go-to-market strategies, ensuring that messaging is consistent across all channels.
  • Assist in the development of sales enablement tools such as competitive analysis, product comparisons, and ROI calculators.
• Customer Education & Support:
  • Create technical documentation and knowledge base articles to help customers better understand and utilize our products.
  • Develop training programs for customers, helping them to deploy and integrate AMRs into their operations efficiently.

• Market Intelligence & Feedback Loop:
  • Stay up-to-date with trends, advancements, and competitors in the robotics and AMR space to ensure our content and product messaging are relevant and differentiated.
  • Gather feedback from sales, customers, and engineers to refine technical content and improve our communication strategy.
  • Create Email campaigns to generate qualified leads, maintain and generate reports.
• Cross-Functional Collaboration:
  • Work closely with product management, sales, and engineering teams to ensure cohesive messaging and alignment on product strategies.
  • Act as a liaison between technical teams and marketing, facilitating the flow of information and feedback.

Location:

IN-UP-Noida, India-World Trade Tower (eInfochips)

Time Type:

Full time

Job Category:

Marketing and Communications Candidatar-se agora