Marketing Operations Manager na Holy Cross College

Title of Position: Marketing Operations Manager

Department: Office of Integrated Marketing and Communications       

Reports to: Associate Vice President for Integrated Marketing and Communications

FLSA: Exempt

Holy Cross College’s Mission: The Mission of Holy Cross College is to educate and form global citizens with the competence to see and the courage to act. Holy Cross is a Catholic college that advances the apostolic mission of the Brothers of Holy Cross. Our practical, experiential, liberal arts curriculum applies timeless truths to contemporary life and leads people to wholeness in the image of Christ. 

 Our hiring practices reflect this missional commitment to being a Christ-centered institution. 

 All administrators, faculty and staff are called to assist students in their formation to be Christ-like students and thus must embrace and advance the Holy Cross mission of the College in all professional activities.

 Typical Schedule: Full-time, with typical hours from 8 a.m. to 5 p.m., Monday through Friday. Frequent evening and weekend work may be required in support of college events and deadlines.

Purpose: The Marketing Operations Manager works closely with and under the direction of the Associate Vice President for Integrated Marketing and Communications (AVP) to ensure that strategic initiatives are translated into clear action steps, deadlines are met, and communications are executed with consistency and quality. Serving as the project management backbone of the office, the Manager oversees day-to-day marketing operations, drives process and accountability, and supports cross-campus collaboration to advance Holy Cross College’s brand, enrollment efforts, campaign communications, and mission-centric storytelling.

Essential Job Duties:

Project Management & Process Execution

• Partner with the AVP, who provides strategic leadership, manages marketing and communications initiatives by establishing timelines, setting milestones, tracking deliverables, and ensuring accountability across teams.
• Maintain and update a comprehensive content and production calendar (newsletter, campaigns, collateral, web, social) on behalf of the AVP, ensuring it is regularly shared with and utilized by the campus communicator group.
• Implement and monitor workflows, submission processes, and approval systems to ensure efficiency and consistency.
• Surface potential roadblocks early, recommend solutions, and manage corrective actions to keep projects on track.

 Campaign & Communications Support

• Work with the AVP to coordinate production of Advancement campaign materials, enrollment campaigns, and other mission-critical initiatives, ensuring deadlines are consistently met.
• Manage editorial planning and production for the College newsletter, gathering stories, editing content, and elevating quality and engagement in alignment with the AVP’s vision.
• Support execution of segmented communications across email, social media, and web platforms as directed by the AVP.

 Collaboration & Communication

• Serve as a liaison between the AVP and campus departments (Enrollment, Advancement, Athletics, Student Life) to ensure projects are aligned, prioritized, and executed effectively.
• Facilitate engagement of the campus communicator group, broadening participation and ensuring stories, images, and content flow from across campus, while keeping the AVP informed.
• Provide the AVP with regular progress updates and reports, ensuring transparency and accountability.

 Operational Management

• Supervise student workers and/or graduate assistants, delegating tasks and ensuring quality and timeliness under the AVP’s oversight.
• Manage vendor relationships, contracts, and deliverables in collaboration with the AVP, with a focus on efficiency and accountability.
• Collect and analyze performance data (e.g., campaign metrics, ROI, engagement rates) and prepare reports for the AVP, recommending improvements in strategies and processes.

 Minimum Education, Skills, and Ability: 

• Bachelor’s degree in marketing, communications, project management, or a related field.
• 3–5 years of professional experience in marketing operations, project management, or communications (experience in higher education or mission-driven institutions preferred).
• Demonstrated success in managing multiple complex projects with competing deadlines.
• Strong organizational and process management skills, with proficiency in tools such as Asana, Trello, Microsoft Planner, or similar platforms.
• Clear and proactive communication skills, with experience presenting updates to leadership and coordinating across departments.
• Ability to write, edit, and adapt content for multiple platforms and audiences.
• Familiarity with website CMS platforms, email marketing tools (e.g., Emma, Slate, Mailchimp), and design software (Canva, Adobe Creative Suite).
• Commitment to the mission of Holy Cross College and the values of Catholic higher education.
• Ability to work closely with internal teams and external partners to support the College’s marketing, communications, and objectives.

 NOTE: The above statements are intended to describe the general nature and level of work being performed by the person assigned to this job. They are not intended to be an exhaustive list of all responsibilities, duties, skills and physical demands required of personnel so classified. Employment at Holy Cross College is ‘at will,’ meaning that either the College or the employee can end the employment relationship at any time, with or without cause, with or without notice. Holy Cross College is an equal opportunity employer. All employment decisions are based on qualifications and are made without regard to race, color, national origin, age, sex, disability, or any other legally protected status. 

Interested candidates should apply and submit résumé, cover letter, and three references (names and contact information) at Holy Cross College Career Opportunities.