Marketing & Communications Manager (Sports/Conventions/Tourism) na Visit Detroit / Detroit Sports Commission

ABOUT THE [MARKETING & COMMUNICATIONS MANAGER] 

WHO WE ARE

Our vibrant team strives to unite partners to drive regional tourism and economic impact by connecting the world to our diverse communities, rich history, and spirit of innovation. Integrity, empowerment, transparency, community, passion, and empathy guide our workplace culture. With a firm commitment to diversity, equity, inclusion, and belonging we strive to create an environment where voices are valued and respected. If this resonates with you, consider the role below:

WHAT WE OFFER:

• Competitive Compensation
• Life, Medical, Vision, and Dental Insurance
• 11 Paid Company Holidays Per Year, plus 1 Floating Holiday
• PTO Referral Bonus
• 17 PTO Days Per Year, Based on Full Months Projected to Work in The Calendar Year
• 401(K) With 4% Match
• Paid Parking, with 24/7 Access

JOB HIGHLIGHTS

POSITION PURPOSE:  The Marketing & Communications Manager drives strategic initiatives that advance the Detroit Sports Commission’s mission and strengthen its brand. This role shapes DSC’s public image, leads communications for marquee events such as the 2027 NCAA Men’s Final Four, and ensures alignment with Visit Detroit’s marketing strategy. The Manager serves as primary liaison to Visit Detroit’s MarCom team, manages agency partnerships, and directs internal and contracted personnel to deliver consistent, aligned messaging across all platforms.

LOCATION & SCHEDULE: 

• Full-time
• This position currently involves a hybrid working model with 2 days remote, and 3 days in-office in Detroit, MI.

WHAT WE REQUIRE:

• Bachelor’s degree in Marketing, Communications, Public Relations, Journalism, or related field.
• 6-8 years of professional experience in marketing, communications, media relations, or event marketing.
• Ability to travel locally, nationally, and internationally with a valid Michigan driver's license and U.S. Passport.
  

PREFERRED:

• 8+ Years of experience within sports, tourism, or entertainment organizations.
• Direct work with national governing bodies or major sports leagues and events.
• Demonstrated success managing complex campaigns involving multiple stakeholders.
• Established relationships in sports media and event marketing.                                               

HOW YOU’LL CONTRIBUTE:

• Lead all marketing and communications strategies and execution for the 2027 NCAA Men’s Final Four.
• Serve as the primary liaison between DSC, Visit Detroit’s marketing teams, and event organizers to develop and implement integrated PR, traditional media, and digital marketing strategies.
• Manage all internal and external communications, including messaging alignment and brand consistency.
• Oversee all media relations, storytelling, press releases, and proactive media outreach.
• Plan, coordinate, and manage media operations for marquee events, including on-site presence for the entirety of all event days to oversee press activities, media credentialing, and real-time communications.
• Direct and oversee the work of the marketing and communications specialist and contracted personnel, ensuring consistency and alignment across all efforts.
• Develop and implement a scalable, long-term marketing and communications infrastructure for DSC.
• Provide marketing and PR support for additional DSC-hosted or supported events.
• Coordinate production and distribution of promotional materials, presentations, and bid documents.
• Collaborate with event partners, governing bodies, and stakeholders.
• Lead content strategy development for digital platforms, social media, and detroitsports.org.
• Develop key messages, FAQs, and communications toolkits for stakeholders and partners.
• Work closely with DSC leadership and Visit Detroit to ensure brand alignment and integrated communications.
• Mentor the Marketing & Communications Specialist and support professional development.
• Support the development of internal reports, recaps, and ROI summaries tied to events and campaigns.
• Embed diversity, equity, and inclusion into all communications and marketing efforts.
• Committed to partnering with Visit Detroit in embedding diversity, equity, and inclusion into company culture and operations, and actively contributing to creating a welcoming and inclusive environment for all employees and stakeholders. 

OTHER CONTRIBUTIONS:

• Complete tasks and assignments as directed by the Executive Director. 

REQUIRED KNOWLEDGE, SKILLS, AND COMPETENCIES:

• Team oriented individual with an interest and passion for sports.
• Working knowledge of the hospitality and sports event industry, knowledge of area hotels/motels, and of regional sports facilities
• Excellent written and verbal communications skills including the ability to clearly express complex thoughts, ideas, and concepts in the English language.
• Ability to coordinate multiple clerical tasks as well as play a supporting role throughout the sales process when needed.
• Excellent communication skills including the ability to clearly express thoughts, ideas, and concepts, verbally and in writing, in the English language.
• Skilled in organizing, prioritizing, and analyzing multiple assignments simultaneously.
• Ability to think and manage creatively in a fast-paced work environment.
• Ability to develop and maintain effective working relationships with supervisors, peers, colleagues, and external stakeholders.
• Maintains a positive and professional work attitude, appearance, and behavior even in the most demanding situation.
• Ability to work effectively in both remote and in-person work environment; proficient using video conferencing software and other remote work tools.
• Proficient in using personal computer software and applications including Microsoft Word, Excel, Outlook, and PowerPoint. 
• Available weekends and outside of normal work hours for assignments and travel, as needed.

PHYSICAL DEMANDS AND WORKING CONDITIONS:

• Office work involves extended periods of sitting or working at a desk, utilizing repetitive typing motions on a computer or laptop, and reading text on a video display monitor.
• Ability to perform extensive standing and/or walking for work-related assignments and events.
• Ability to lift push, and or carry up to 50lbs. occasionally 

Visit Detroit is an Equal Opportunity Employer: 

We respect and seek individuals of a diverse background and do not discriminate in employment based on race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, retaliation, parental status, military service, or other non-merit factor.

Please ensure to regularly check your email spam folder for any communication from Visit Detroit to avoid missing important updates regarding your application status.

The above is intended to describe the general content of and requirements for the performance of this position.  It is not to be construed as an exhaustive statement of duties, responsibilities or requirements and does not imply a contract. I understand that my employment is at-will and that either you or I can terminate my employment at any time, for any reason.  No oral or written contractual commitments have been made concerning my employment.