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Hybrid Director of Marketing na Watters International Realty LLC

Watters International Realty LLC · Austin, Estados Unidos Da América · Hybrid

US$ 95.000,00  -  US$ 125.000,00

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Description



About Us:

Watters International Realty is one of Texas’ leading real estate companies and a seven-time Inc. 5000 award recipient. We’re on a mission to redefine what’s possible in residential real estate — and we’re growing. With $10M+ in annual revenue and ambitious expansion plans, we are seeking a Director of Marketing to help take us to the next level.

About the Role:

As our first-ever Director of Marketing, you will build and lead a lean, high-performance marketing team responsible for generating qualified leads, driving brand growth, and supporting revenue targets. You will manage internal staff, contractors, and agency partners — while also rolling up your sleeves to execute high-impact marketing campaigns.

You will report directly to the CEO and collaborate closely with sales leadership and the executive team to align marketing with business objectives. This is both a strategic and hands-on role — ideal for a proven player-coach who thrives in entrepreneurial environments.

Key Responsibilities:

Marketing Strategy & Leadership

  • Develop and own the company-wide marketing strategy aligned to revenue goals.
  • Build, lead, and develop a small team of marketing staff, contractors, and agencies.
  • Establish a modern marketing tech stack to drive efficiency and performance.

Pipeline & Revenue Impact

  • Drive marketing-sourced pipeline and revenue growth.
  • Partner with Sales to optimize lead generation, qualification, and conversion.
  • Continuously improve funnel performance through data-driven experimentation.

Channel & Campaign Management

  • Oversee omnichannel marketing execution:
  • Digital: SEO/SEM, paid media, social, email, website
  • Traditional: direct mail, OTT, mass media
  • Content: video, blog, landing pages
  • Manage creative development and brand consistency across all channels.
  • Evaluate and manage relationships with agencies and external partners.

Analytics & Optimization

  • Define KPIs and marketing performance dashboards.
  • Monitor, analyze, and optimize campaign and channel performance.
  • Provide regular reporting to leadership on marketing impact.

Team & Culture Building

  • Foster a culture of accountability, creativity, and continuous learning within the marketing team.
  • Hire and mentor marketing talent as the company scales.

What Success Looks Like:

  • A scalable marketing engine that consistently generates qualified leads and supports sales conversion.
  • Strong brand presence in target markets.
  • Tight alignment between marketing, sales, and executive leadership.
  • Measurable, data-driven marketing performance that supports revenue growth goals.


Requirements

Qualifications:

  • 10+ years of marketing leadership experience, with a proven track record of driving pipeline and revenue growth.
  • Experience managing a small internal team plus contractors/agencies.
  • Strong understanding of modern marketing best practices across digital and traditional channels.
  • Highly analytical and data-driven, with a bias for action and results.
  • Ability to operate strategically while being hands-on when needed (player-coach mindset).
  • Excellent project management, leadership, and communication skills.
  • Experience in real estate, professional services, or high-growth entrepreneurial environments is a plus.

Why Join Us:You’ll play a pivotal leadership role in a fast-growing, entrepreneurial company — with direct access to the CEO and leadership team. You’ll have the opportunity to build a high-performing marketing function from the ground up and help scale the company from $10M to $20M+ and beyond.


Compensation:$95,000 - $125,000 per year (DOE)

  • Performance bonus potential based on pipeline/revenue impact

We are an equal opportunity employer and welcome candidates from all backgrounds to apply.Ready to help build the future of real estate marketing? Apply today!
Schedule:

  • 8 hour shift
  • Monday to Friday
  • On call
  • Weekends as needed

Work Location: In person

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