Hybrid Senior CRM & Campaign Analyst na The Wills Group
The Wills Group · La Plata, Estados Unidos Da América · Hybrid
- Junior
- Escritório em La Plata
Senior CRM & Campaign Analyst
What You’ll Do
- Build and deploy compelling offers across onboarding, seasonal, and loyalty campaigns
- Create segmented audiences for targeted campaigns using CRM platforms like Punchh, PAR Retail, and Salesforce Marketing Cloud
- Partner with teams across Loyalty, Digital, Category Management, and Operations to shape strategies
- Analyze performance and deliver dashboards with tools like Power BI
- Write SQL queries to pull data and discover new ways to personalize messaging
- Help maintain CRM tools and troubleshoot campaign execution issues
What You Bring
- 2–4 years’ experience in marketing analytics, CRM, or campaign execution
- Bachelor’s degree in Marketing, Analytics, or a related field
- Proficiency in SQL and experience with BI tools like Power BI or Tableau
- Hands-on experience with CRM platforms and audience segmentation
- A detail-oriented, collaborative mindset and love for data-driven storytelling
- Must be authorized to work in the U.S. (no sponsorship or C2C available)
- Willingness to complete a standard background check
Work Environment & Travel
- Hybrid role: in-office Tuesday–Thursday, remote Monday and Friday
- Core hours: 8:00 AM – 4:30 PM ET
- Occasional travel (with expenses covered) for events, training, or conferences
Why Join Us?
Total Rewards & Benefits
- Top-tier 401(k) match (currently 7%)
- Comprehensive health plans for you, your family—even your pets
- Generous PTO including vacation, sick, volunteer, and parental leave
- Hybrid & flexible work options to support work-life balance
- Tuition reimbursement (up to 100%) and learning stipends
- Exclusive perks on shopping, travel, and entertainment
- Competitive salary matched to DC metro standards