Remote Email Marketing Lead na Luxury presence
Luxury presence · Remote, Estados Unidos Da América · Remote
Luxury Presence is the leading digital platform revolutionizing the real estate industry for agents, teams, and brokerages. Our award-winning websites, cutting-edge marketing solutions, and AI-powered mobile platform empower real estate professionals to grow their business, operate more efficiently, and deliver exceptional service to their clients. Trusted by over 80,000 real estate professionals, including 31 of the nation’s 100 top-performing agents as published in the Wall Street Journal, Luxury Presence continues to set the standard for innovation and excellence in real estate technology.
Here’s why we are excited about this opportunity:
Luxury Presence is the fastest-growing digital platform for real estate professionals, serving over 80,000 of the world’s top agents and brokerages. As we scale, we’re looking for an Email Marketing Lead to take ownership of all email communication across the funnel—from cold outbound and nurture sequences to customer engagement and upsell campaigns.
This is a high-impact, individual contributor role at the intersection of growth and lifecycle. You’ll craft, test, and optimize campaigns that drive engagement, generate pipeline, and support upsells and retention goals. You’ll collaborate with sales and marketing teams to ensure every message is targeted, timely, and aligned with our brand and goals. If you’re a skilled communicator with a performance mindset and deep knowledge of email tools and tactics, this is your opportunity to shine.
Here’s what we’re looking for:
Your Skillset:
• Mastery of HubSpot for email execution, automation, segmentation, and reporting
• Excellent project management skills; thrives in fast-paced, cross-functional environments
• Attention to detail at scale: able to spot issues before they go to hundreds of thousands of inboxes
• Deep understanding of A/B testing, deliverability, open rate optimization, and performance metrics
• Strong copywriting instincts and visual taste—able to balance brand integrity with conversion goals
• Familiarity with modern email and AI-powered outreach tools (e.g. Clay, Apollo, Instantly) and excitement about testing what’s next
Your Experience:
• 4+ years in email marketing or growth marketing, ideally in a high-growth tech or SaaS setting
• Hands-on experience with email campaign design and cold outreach workflows
• Proven success launching and optimizing both prospecting and customer email campaigns
• Comfortable managing large databases and maintaining CRM hygiene
• Strong collaboration skills across sales, marketing, success, and design
Here are your responsibilities and expected outcomes:
Email Channel Ownership:
Plan, build, and send email campaigns to both prospects and customers across cold outreach, newsletters, onboarding, and product updates to meet or exceed conversion targets.
Stakeholder Management:
Intake, prioritize, and execute requests from multiple teams with speed, clarity, and precision. Maintain clarity of timelines and expectations under pressure.
Process & Structure:
Bring order to our email marketing operations by developing workflows, building and maintaining campaign calendars, and creating internal documentation for repeatable execution.
Best Practices Development:
Define internal standards for how we engage prospects and clients through email—covering messaging frameworks, visual templates, testing methodology, and follow-up strategies.
Tool Stack Execution:
Use HubSpot as your primary execution and automation platform. Evaluate and integrate tools such as Instantly, Apollo, or Clay where appropriate to improve campaign reach and personalization.
Performance Optimization:
Run A/B tests on subject lines, copy, send times, and visuals to drive improvements in open rates, click-throughs, and conversions. Share performance insights with the broader team.
Brand + Performance Balance:
Craft campaigns that balance conversion performance with high standards for brand design, tone, and compliance.
Database Hygiene & Segmentation:
Maintain a clean, organized contact database. Own list segmentation and targeting to ensure relevance, compliance, and deliverability.
