About the job
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Description
Robert Half is seeking an SEO Specialist to support our agency client with project-based writing opportunities. The SEO Writer role presents a long term contract employment opportunity in the industry of digital marketing. The SEO Specialist will be responsible for managing both on-page and off-page SEO, content writing, copywriting, keyword optimization, and other SEO best practices to enhance the client's online presence and improve search engine rankings. This is a freelance opportunity offering part time flexible hours.
Responsibilities:
Implement effective search engine optimization (SEO) strategies
Coordinate both on-page and off-page SEO efforts including technical SEO analysis, site analysis, and keyword research
Handle content creation, copywriting, and keyword optimization for the website and blogs
Monitor and analyze SEO statistics such as redirects, click rate, bounce rate, and others
Use Google Analytics, Google AdWords, Bing, Facebook Insights, and other tools to track and improve performance
Update Google Q& A pages, blogs and other marketing materials with SEO optimized copy
Stay up-to-date with the latest trends and changes in SEO and major search engine algorithms
Ensure all content is consistent in terms of style, quality, and tone of voice, and optimized for search
Optimize Google Q& A's and suggest improvements for ranking and visibility
Conduct SEO audits and implement respective best practices and campaign planning
Collaborate with the design team to ensure SEO best practices are properly implemented.
Requirements
Must possess a minimum of 5 years of experience as an SEO Specialist or in a similar role
Proficient in Bing, Facebook Insights, Google Ad, Google AdWords, and Google Analytics
Strong knowledge of AP Style, Auditing, Best Practices, Campaign Planning, and Design
Proven ability to handle multiple tasks while meeting various deadlines
Excellent written and verbal communication skills
Strong analytical skills with the ability to interpret and translate data into actionable proposals
Proficient in Microsoft Office Suite, including Word, Excel, and PowerPoint
Ability to work independently as well as in a team environment
Must have a strong attention to detail and the ability to manage multiple projects simultaneously
Bachelor's degree in Marketing, Business, or related field is preferred
Proven record of driving traffic and improving search rankings is a must.
Innovation starts with people.
Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States Of America. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
2024 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use.
Description
Robert Half is seeking an SEO Specialist to support our agency client with project-based writing opportunities. The SEO Writer role presents a long term contract employment opportunity in the industry of digital marketing. The SEO Specialist will be responsible for managing both on-page and off-page SEO, content writing, copywriting, keyword optimization, and other SEO best practices to enhance the client's online presence and improve search engine rankings. This is a freelance opportunity offering part time flexible hours.
Responsibilities:
Implement effective search engine optimization (SEO) strategies
Coordinate both on-page and off-page SEO efforts including technical SEO analysis, site analysis, and keyword research
Handle content creation, copywriting, and keyword optimization for the website and blogs
Monitor and analyze SEO statistics such as redirects, click rate, bounce rate, and others
Use Google Analytics, Google AdWords, Bing, Facebook Insights, and other tools to track and improve performance
Update Google Q& A pages, blogs and other marketing materials with SEO optimized copy
Stay up-to-date with the latest trends and changes in SEO and major search engine algorithms
Ensure all content is consistent in terms of style, quality, and tone of voice, and optimized for search
Optimize Google Q& A's and suggest improvements for ranking and visibility
Conduct SEO audits and implement respective best practices and campaign planning
Collaborate with the design team to ensure SEO best practices are properly implemented.
Requirements
Must possess a minimum of 5 years of experience as an SEO Specialist or in a similar role
Proficient in Bing, Facebook Insights, Google Ad, Google AdWords, and Google Analytics
Strong knowledge of AP Style, Auditing, Best Practices, Campaign Planning, and Design
Proven ability to handle multiple tasks while meeting various deadlines
Excellent written and verbal communication skills
Strong analytical skills with the ability to interpret and translate data into actionable proposals
Proficient in Microsoft Office Suite, including Word, Excel, and PowerPoint
Ability to work independently as well as in a team environment
Must have a strong attention to detail and the ability to manage multiple projects simultaneously
Bachelor's degree in Marketing, Business, or related field is preferred
Proven record of driving traffic and improving search rankings is a must.
Innovation starts with people.
Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States Of America. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit roberthalf.gobenefits.net for more information.
2024 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use.
