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Director of Regional Marketing & Key Customer Engagements

We are seeking a Director of Regional Marketing & Key Customer Engagements who will shape the strategy, planning, and execution for the Associate Directors of Regional Marketing, while also acting as a Regional Marketing Lead for a given Region. This role involves overseeing the strategic engagement with Hematologist-Oncologist Thought Leaders at both National and Regional levels. The Director of Regional Marketing & Key Customer Engagements will provide leadership of the development, planning and execution of Thought Leader engagement strategy, plans and execution, ensuring alignment with the organization’s corporate strategy, brand positioning, and lifecycle management to ensure brand success and optimization ongoing.

Essential Job Functions

• Lead and manage a team of Regional Marketing Leaders, defining roles and responsibilities, and executing a hiring plan to optimize team structure.
• Act as a Regional Marketing Lead, driving regional marketing strategies and initiatives to support delivery and optimization of brand positioning, brand strategy and life-cycle planning.
• Collaborate closely with internal stakeholders across commercial functions to identify areas for Thought Leader insights, and to align strategies and execute tactics effectively.
• Partner with field medical leadership to ensure a coordinated, compliant approach in the external engagement with National and Regional Thought Leaders
• Develop and execute the National and Regional Thought Leader strategy, translating it into commercial insights, messaging and contributing to broader communication strategies and plans.
• Build and maintain relationships with Hematology-Oncology Thought Leaders to ensure effective collaboration and support for investigational therapies and future anticipated FDA-approved treatments.
• Plan and oversee Thought Leader engagements at various conferences, events, and meetings, ensuring compliance with regulatory and legal standards.
• Collaborate regularly with cross-functional brand team to provide strategic input on insights to inform strategy, planning, messaging, tactics, and program development.
• Identify and prioritize investment opportunities for strategic programs that support business goals.
• Foster an environment that prioritizes positive patient, caregiver, and healthcare provider experiences.
• Adapt strategies as needed to support pre-launch preparations and post-launch pull-through, navigating a dynamic market.
• Collaborate cross-functionally to execute business plans and contribute to the Customer Engagement team's objectives.
• Manage CRM to maintain accurate account and contact details.
• Collaborate with Marketing Operations lead to build a speaker bureau, train speakers and support speaker program management and monitoring.
• Responsible for annual planning and management oversite of the functional budgets and return on investments.
• Partner with Analytics and Insights to better understand regional treatment pattern variations to inform peer to peer and insight program placement
• Ensure all activities and practices adhere to regulatory and legal compliance standards.

JOB SPECIFICATIONS:

• BA/BS or healthcare equivalent degree required, and advanced degree (ex. MBA, PhD) preferred.
• Minimum 8+ years of previous pharmaceutical, biotech, and/or medical experience in Hematology/Oncology with a strong knowledge of the pharmaceutical marketplace and deep understanding of industry and broader trends within the healthcare landscape.
• Minimum of 3+ years combined experience in Key Customer Engagement and/or Regional Marketing in Hematology/Oncology required.
• Proven ability to access and influence C/D-Suite level stakeholders.
• Demonstrated strong strategic vision, leadership, and management skills.
• Demonstrate strong interpersonal, verbal and written communication skills.
• Ability to form strong, constructive internal and external professional relationships.
• Successful new product and indication expansion launches in Hematology, Oncology and other rare diseases required.
• Prior pharma/biotech start-up experience preferred.
• Technologically savvy and committed to leveraging data and advanced analytics daily to drive business results.
• Ability to travel on a frequent overnight basis, with occasional weekend travel to medical congresses, depending on business needs.

The base range for a Director is $211,000 - $255,000 per year. Individual pay may vary based on additional factors, including, and without limitation, job-related skills, experience, work location, and relevant education or training. Kura's compensation package also includes generous benefits, equity, and participation in an annual target bonus.