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Homeoffice Marcom Sr Representative

Keysight Technologies, Inc. · Tlaquepaque, México · Remote

  • Senior
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Overview:

Keysight is on the forefront of technology innovation, delivering breakthroughs and trusted insights in electronic design, simulation, prototyping, test, manufacturing, and optimization. Our ~15,000 employees create world-class solutions in communications, 5G, automotive, energy, quantum, aerospace, defense, and semiconductor markets for customers in over 100 countries. Learn more about what we do.

 

Our award-winning culture embraces a bold vision of where technology can take us and a passion for tackling challenging problems with industry-first solutions. We believe that when people feel a sense of belonging, they can be more creative, innovative, and thrive at all points in their careers.

 

We’re looking for a bold, data-driven Campaign Manager who thrives on turning strategy into action. In this high-impact role, you will lead the planning and execution of integrated marketing campaigns that capture attention, shift perception, and deliver measurable business results. You’ll collaborate closely with product marketing, regional teams, digital execution, and creative stakeholders to build programs that resonate with technical audiences and generate meaningful engagement and pipeline.

 

If you’re passionate about performance, love creating a well-structured plan, and know how to motivate cross-functional teams around a common goal—this role is for you.

Responsibilities:
  • Develop integrated go-to-market campaigns that align with business goals and drive awareness, engagement, and lead generation.
  • Translate strategic inputs into clear campaign plans, timelines, and messaging frameworks.
  • Orchestrate multi-channel execution, working across digital, email, web, content, and events.
  • Build campaign timelines and manage schedules for deliverables across stakeholders and geographies.
  • Collaborate with product marketing to ensure campaigns reflect the product value proposition and resonate with key personas.
  • Monitor, measure, and optimize campaign performance using marketing dashboards and reporting tools.
  • Communicate campaign impact to key stakeholders and senior leadership with clarity and confidence.
  • Drive continuous improvement, conducting post-campaign reviews and integrating learnings into future efforts.
  • Manage budgets and resources effectively, providing accurate forecasts and spend updates.
Qualifications:
  • 5+ years in B2B marketing, campaign management, or demand generation—experience in tech preferred.
  • Proven success in planning and executing integrated campaigns across multiple digital channels.
  • Strong project management skills with an ability to manage multiple priorities and deadlines.
  • Exceptional communication and editorial skills with a strong command of English—both written and verbal.
  • Analytical mindset with experience using data to track KPIs, extract insights, and optimize performance.
  • Experience with marketing automation (e.g., Eloqua), CRM systems (e.g., Salesforce or Oracle), and marketing analytics platforms (e.g., Domo).
  • Bachelor’s or Master’s degree in Marketing, Business, or a related field.
  • Comfortable in a fast-paced environment and energized by high expectations.

 

 

 

Careers Privacy Statement***Keysight is an Equal Opportunity Employer.***