Iris.ai is a cutting-edge AI company dedicated to revolutionizing the way we approach research and knowledge discovery. Our SaaS platform uses AI-driven solutions to help R&D teams analyze and manage large amounts of scientific data more effectively. We also provide a suite of API services for AI developers, including our RAG-as-a-Service offering.
We are seeking a Senior Technical Marketing Specialist - AI to lead digital marketing efforts for a next generation, deep-tech IT product. This role demands a technically proficient professional with extensive experience in marketing complex software solutions and advanced AI tools and services, including large language models (LLMs), retrieval-augmented generation (RAG), or other AI technologies. The candidate must be capable of effectively communicating intricate marketing content to a highly technical audience, such as software developers and engineers. Previous experience with similar products and target markets is essential, along with a proven track record of leveraging various smart and AI-driven tools to enhance marketing outcomes.
Key Responsibilities:
- Campaign Management: Develop, execute, and optimize online marketing campaigns, with a focus on paid advertising, to boost brand visibility, lead generation, and customer growth.
- Analytics and Optimization: Analyze campaign performance metrics and KPIs to measure effectiveness. Use marketing tools like Google Analytics, HubSpot and other AI-driven tools to track, report, and analyze campaign performance.
- Technical Content Creation: Create compelling and engaging technical content across different channels, targeting technical audiences.
- Market Research & Strategy: Conduct market research to identify trends, customer needs, and competitor insights.
- Collaboration: Work closely with product and sales teams to align marketing activities with company objectives.
Qualifications:
- 5+ years of experience in B2B digital marketing in the SaaS or other technology-focused industries
- Understanding of AI, ML, LLMs and RAG concepts
- Experience with SEO, including keyword research, on-page optimization, and content strategy.
- Proficiency in Google Ads, Facebook Ads, LinkedIn Ads, Google Analytics, and HubSpot
- Knowledge and experience with AI Marketing tools.
- Experience with Social Media management
- Budget management: Understanding how to report on and allocate budget.
- Creative mindset with a data-driven approach to continuously improve marketing initiatives.
- Familiar with Canva or other graphic design tools.
- Strong written and verbal communication skills in English.
- Self-motivated, proactive, and comfortable working in a fast-paced, remote environment.
LIFE AT IRIS OFFERS:
Job Value
- A job with immense value - global mission, changing the course of Science
- An international team of Aces - highly intelligent and versatile engineers + experienced business entrepreneurs
Compensation Package & Perks
- Competitive salary
- Annual Salary Review
- Performance-based bonus
- Share Incentive Plan
Work-Life Balance
- 30+ days annual paid vacation
- Flexible work hours
- Flexible work location - You choose where to work from
- Work & Travel program
- Team building activities and travels
- Seasonal Working Get Togethers (summer / winter)
- Personal equipment reimbursement program
- Charity and volunteer activities
- Employee Recognition program
Professional Development
- Career Enhancement plan
- Individual Learning & Development budget
- Mentorship & Knowledge transfer
- New Technologies Introduction & Learning opportunities
- Workshops, Conferences, Business Deep Dives (internal & external)
- Freedom to bring innovation and your ideas to life
How to Apply:
If you are a creative marketer with a passion for driving engagement and results, we want to hear from you! Please send your CV along with a note outlining your relevant experience and why you are the perfect fit for this role.
