- Senior
- Optionales Büro in Philadelphia
Job Summary
The Director 1, Field Social Media supports the development and execution of social media strategies across the country driving engagement and strengthening Comcast’s brand reputation. This role bridges national social strategies with local execution—ensuring content, paid campaigns, and engagement reflects both corporate priorities and local market nuances.The ideal candidate is a hands-on social media professional with a deep understanding of audience dynamics, paid campaign optimization, and brand storytelling.
Job Description
Core Responsibilities
- Oversees and monitors staff on best practices for labeling content and optimizing search engine hits. Enhances search and directory by analyzing traffic and results.
- Collaborates with VP to develop and ensure the implementation of online and/or platform strategies to maximize potential of the organizations Web site as it relates to branding, support of network programming, viewer loyalty, network sales, and affiliate support and to
- Develops and manages quality, effective online and/or platform communications to all of the organizations internal and external audiences, identifying opportunities for audience growth.
- Interacts with direct reports and peers in management/customers/vendors to interpret information and improve cross-functional processes and programs. Leads or participates in interacting with third parties and partners to acquire innovative content and
- Monitors and Manages media sources and partner content feeds, and ensures that content is updated rapidly and on a regular basis. Collaborates with partners/managers to ensure that the content mix performs with the company audience.
- Ensures the staff is trained to implement best practices in web writing, marketing, and content development.
- Works with Ad group to develop content sponsorship opportunities.
- Works with Content Acquisition team on landing new Partners to improve content experience.
- Works with Product Managers, UI experts, Developers, and others to ensure experiences are built for engagement.
- Consistent exercise of independent judgment and discretion in matters of significance.
- Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary.
- Other duties and responsibilities as assigned.
Employees at all levels are expected to:
- Understand our Operating Principles; make them the guidelines for how you do your job.
- Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
- Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
- Win as a team make big things happen by working together and being open to new ideas.
- Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
- Drive results and growth.
- Support a culture of inclusion in how you work and lead.
- Do what's right for each other, our customers, investors and our communities.
Disclaimer:
- This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.
Skills
We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools that are personalized to meet the needs of your reality—to help support you physically, financially and emotionally through the big milestones and in your everyday life.
Please visit the benefits summary on our careers site for more details.
Education
Bachelor's DegreeCertifications (if applicable)
Relevant Work Experience
10 Years +Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law. Jetzt bewerben