Overview:

This is a remote Independent Consultant role based in Indonesia. The duration of the contract is 12 months. Please note the candidate must be able to travel once per quarter to SE Sulawesi.

About Rare:

Rare inspires change so people and nature thrive. For over 50 years, across 60 countries, we have been a global leader in driving social change for people and nature. We believe that the cumulative power of individual and community action is a vital pathway to safeguarding and restoring our shared waters, lands, and climate.

About the Project:

This project focuses on the development and implementation of a sustainable impact bond initiative in Southeast Sulawesi, Indonesia. The initial investment will fund the Bond’s pilot: the establishment of five new community-based conservation management systems in Southeast Sulawesi, Indonesia called Managed Access with Reserves (MA+Rs). This bond is structured around outcomes. Investors pay upfront capital to establish this system and outcome funders pay back the investment when certain key impacts have been met. In this way, we create a structure that will de-risk investment by private and public sources into small scale coastal communities, building on a decade of impact data from Rare’s programs to restore coastal biomass. Past this five-year pilot, we will grow this bond structure to support the sustainability of coastal environmental management in small scale fisheries within and beyond Indonesia.

Over the next five years, we aim to raise awareness, engage stakeholders, and document our progress through high-quality visual content that captures the essence and impact of our work. To achieve this, we are seeking a consultant or agency with expertise in both content strategy and content creation. The selected candidate or agency will work closely with our team to deliver compelling visual narratives and ensure these are effectively distributed across multiple social media platforms to include but not limited to LinkedIn and Instagram.

The primary objective of this consultancy is twofold:

• Strategic: To develop and implement a comprehensive content strategy that aligns with the project’s goals and optimizes content for different platforms (i.e. LinkedIn, Instagram, and/or Facebook).
• Creative: To document the project’s progress and impact through high-quality visual content that can be shared across social media platforms and other communication channels.
• Management: To post, manage, and engage with the content on social media platforms, ensuring consistent and strategic communication with the target audience.

Key Deliverables:

In line with the project description, Rare is seeking a consultant to undertake the following deliverables:

• Content Strategy: A comprehensive content strategy document outlining key messages, target audiences, and platform-specific approaches.
• Quarterly Video Updates: Short, polished videos highlighting key milestones and project progress.
• Social Media Content: Regularly provide short clips optimized for social media platforms, including LinkedIn, Instagram, and Twitter.
• Still Photography: A collection of high-quality photographs suitable for social media, educational use, and as part of Rare’s content library for collateral related to the bond and other programs.
• Documentary (Optional): Compile footage into a cohesive short documentary for broader dissemination.
• Content Calendar: Provide a content calendar with recommended posting schedules and strategic inputs.
• Social Media Management: Regular posting and management of social media accounts, including engagement with followers and performance reporting. Post must happen a minimum of weekly.

The consultant will be responsible for the timely delivery and technical quality of the aspects outlined above. All deliverables shall be submitted to the Senior Manager, Innovative Finance, based in Indonesia.

The Rare project team will be responsible for the provision of timely responses to the consultant’s requests for information, as well as retain the usage rights for content created by the consultant.

Contractor Experience/Requirements:

This opportunity is open to individual consultants, agencies, or candidates who may subcontract specific services, such as photography, as needed

• Proven experience in both content strategy development and content creation, particularly in documentary-style videography and photography.
• Experience working in Southeast Asia, preferably Indonesia. Preference given for Indonesian native.
• Strong post-production skills, including editing and platform optimization.
• Experience in underwater videography is desirable, but not required.
• Familiarity with social media content strategy and platform optimization.
• Must live in Indonesia with the ability to travel quarterly to project sites.
• Owns necessary gear, including cameras and editing software.
• Advanced level of English & preferably Bahasa Indonesian.
• Ability to work independently and meet deadlines.
• A strong portfolio with at least three relevant works (please provide links).

Payment:

We invite interested consultants or agencies to submit a detailed proposal with their proposed fees and travel costs.

• Consultants should provide a detailed budget breakdown distinguishing between professional fees and travel costs.
• Payments will be made upon the approval of deliverables, based on the contractor's invoice.

Expressions of Interest:

Please Email the proposal and the following documentation to: [email protected] by September 27, 2024.

• A cover letter outlining their relevant experience and approach to the project.
• A detailed proposal, including a budget breakdown for professional fees and travel costs, and the proposed timeline for deliverables.
• A portfolio with links to at least three short or longer form clips.

**Please visit our website at www.rare.org/careers to view this consultancy's full Terms of Reference.**