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Hybrid Senior Marketing Analyst - 100% remote, Part Time Contract Senior Marketing Analyst - 100% remote, Part Time Contract

Jobs via Dice  ·  nan, United States Of America · Hybrid

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About the job

Dice is the leading career destination for tech experts at every stage of their careers. Our client, Winston Staffing Service, is seeking the following. Apply via Dice today!100% remote contract role on a 1099. we provide the laptop4 days a week, total of 26 hours. Hours are flexible earlier start time but basically (Monday -Thursday 10 AM-5 PM EST.Expected length of this Full Year 2025What we are looking for:Create and manage ongoing and ad-hoc reporting and analysis, translating data findings into strategic recommendations for improving user experiences and personalization campaignsElevate audience insights to inform a/b testing initiatives and refine segmentation strategies, aiming to improve desire business outcomes across the entire customer journeyA highly organized approach to managing data, insights, and reports and make it easy to replicate analyses, track changes over time, and provide accessible insights for cross-functional partnersWorking knowledge of common marketing analytics tools, with an emphasis on web/mobile analytics (Google Analytics, Heap) and data visualization (excel, Microsoft PowerBI is a plus)You will be part of a growing digital team responsible for creating and implementing data-driven,tailored experiences for valuable audience segments. Expect to lead and participate in creating the bestpossible user experience on the website - from defining and implementing measurement strategies thatalign with marketing and business objectives to delivering performance reports with actionable insights.Reporting to the Associate Director, you will:Integrate data and insights from multiple sources to drive holistic business recommendationsand aid strategy development, ensuring a comprehensive understanding of user behaviorsCreate and manage ongoing and ad-hoc reporting and analysis, translating data findings intostrategic recommendations for improving user experiences and personalization campaignsElevate audience insights to inform a/b testing initiatives and refine segmentation strategies,aiming to improve desire business outcomes across the entire customer journeyEnsure data accuracy and consistency by rigorously validating findings, structuring reports, andpresenting insights in clear, actionable formats that drive decision-makingCreate and manage dashboards that highlight vital metrics, delivering comprehensive wrapdecks to articulate insights and opportunitiesPlay a critical role in evolving our reporting processes, setting new standards for trackingperformance over time to understand overall effectivenessProvide thought partnership on Business Intelligence (BI) and Analytics matters, acting as astrategic partner in guiding the organization towards data-driven decision-makingQualifications5-6 years of proven experience in marketing analytics, with a focus on behavioral data analysisExperience with Paid, Owned and Earned marketing channelsWorking knowledge of common marketing analytics tools, with an emphasis on web/mobileanalytics (Google Analytics, Heap) and data visualization (excel, Microsoft PowerBI is a plus).An understanding of relational databases and supporting concepts; including granularity, keys,joins, and transformations.Familiarity with Google Tag Manager and basic web technology conceptsSenior Marketing Analyst - 100% remote, Part Time Contract

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